Privacy Policy

Label Snob is an iOS app that analyzes ingredient labels using artificial intelligence. We try to collect as little about you as possible, and we try to be specific about what we do collect.

• We send the photos you scan to Anthropic, PBC for AI analysis. Anthropic does not use API submissions to train their models.
• We do not store your photos on our servers. We store the verdict text on your device only.
• We do not sell your data. There are no third-party advertisers.
• You can revoke AI scanning anytime in Profile → Privacy in the app, and you can delete saved scans any time from the Saves tab.

Label Snob is operated by Meria(“Meria,” “we,” “us”). For privacy questions, write to privacy@labelsnob.app.

Photos you scan

When you tap Scan in the app, the photo you take or pick is sent over an encrypted connection to our analysis service (a Supabase Edge Function we operate). That service forwards the photo to Anthropic's Claude API for analysis and returns the verdict to your device. We do not retain the photo after the scan completes.

Verdict text and saved scans

The verdict text (score, ingredient list, breakdown, the snob's notes) is returned to your device. If you tap Save on a verdict, it is stored locally on your device using Apple's SwiftData framework. We do not sync your saves to any server unless you explicitly sign in to a Label Snob account in a future release.

Anonymous device identifier (VPID)

We assign your device a random anonymous identifier (VPID) when you first launch the app. The VPID is sent with each scan request so our analysis service can apply rate limits and detect abusive traffic. The VPID is not tied to your name, email, or Apple ID, and it is reset if you delete and reinstall the app.

Subscription and account data (if you choose to subscribe)

Subscriptions are processed by Apple through the App Store using StoreKit 2. We never see your payment method, name, or billing address. Apple shares with us only the entitlement status (whether your subscription is active or not) so the app can unlock Pro features.

Diagnostic data

With your permission (via iOS's standard diagnostic-sharing settings), Apple shares anonymized crash reports with us. We use these reports only to fix bugs. We do not use them for advertising or profile-building.

Label Snob is built on a small set of vendors. Each one receives only the data needed to do its job:

• We do not sell your data to anyone.
• We do not run third-party advertising or ad-network SDKs.
• We do not track you across other apps or websites.
• We do not retain photos after a scan. The image is read once and dropped.
• We do not associate verdicts with your name, email, or Apple ID unless you sign in to an account (and accounts are optional).

Depending on where you live, you may have rights under the California Consumer Privacy Act (CCPA), the EU/UK General Data Protection Regulation (GDPR), or similar laws. These typically include:

• The right to know what we hold about you.
• The right to delete what we hold about you.
• The right to export what we hold about you.
• The right to opt out of any sale of personal data (we don't sell any).
• The right not to be discriminated against for exercising these rights.

Email privacy@labelsnob.app from the email tied to your account (if any) and we'll honor verified requests within 30 days.

Label Snob is not intended for children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, email privacy@labelsnob.app and we will delete it promptly.

We may update this policy as the app evolves. When we change anything material, we'll bump the effective date at the top and post a notice in the app. The previous version remains accessible via the page's git history at github.com/MeriaApp/labelsnob-marketing.

For privacy-related questions: privacy@labelsnob.app.